Instagram

Instagram is a popular social media application primarily used for sharing photos and videos. Users can use it to capture, edit, and share their own life moments, while also browsing content shared by others. Instagram supports multiple operating systems, and over time, it has expanded beyond image sharing to include features such as live streaming, short videos (Reels), guides, shopping, and more.

Instagram's brand value ranks 13th globally in 2024, demonstrating its extensive influence worldwide. For both businesses and individuals, Instagram is an important marketing tool that can be used to promote brands, products, or personal works. In addition, Instagram has also become a channel for cross-border e-commerce to find potential customers and promote products.